News

  • A CMO’s View: How the The Palace’s email marketing brings Detroit Pistons fans home

    “As the CMO for Palace Sports and Entertainment, Charlie Metzger is charged with bringing a packed house to The Palace of Auburn Hills, home to the NBA’s Detroit Pistons and a regular venue for top performers like Adele, Kanye West and SIA. In his role, Metzger drives a wide range of marketing initiatives.”

    Marketing Land - October 3rd, 2016

  • Movable Ink Hires New General Counsel

    “Movable Ink, the global leader in contextual email technology, today announced the hiring of Michelle Friend as General Counsel. As General Counsel, Friend will advise Movable Ink's leadership team on a variety of legal and business issues and oversee the company’s legal function, including commercial, corporate, product and privacy matters.”

    PRweb - September 15th, 2016

  • Movable Ink Powers Award-Winning Real-Time Contextual Marketing Campaign for Hilton Worldwide

    “Movable Ink, the global leader in contextual email technology, congratulates Hilton Worldwide for its Real-Time Contextual Marketing Award, presented at the Experian Marketing Services’ 2016 Client Summit in Las Vegas.”

    PRweb - August 25th, 2016

  • Deep-Linking Emails Offers Opportunity To Engage With Mobile Audiences

    “On average, 68% of emails were opened on a mobile device during 2015 according to a Movable Ink analysis of 6 billion emails sent that year.”

    MediaPost - August 24th, 2016

  • Inc. Magazine Unveils 35th Annual List ofAmerica’s Fastest-Growing Private Companies—the Inc. 5000

    “Inc. magazine today ranked Movable Ink No. 202 on its 35th annual Inc. 5000, the most prestigious ranking of the nation's fastest-growing private companies. Movable Ink was also the fastest-growing company in the state and city of New York in the Advertising and Marketing category.”

    PRweb - August 22nd, 2016

  • Super Charge Your Email Marketing Campaigns

    “Travel agents across America are improving their website SEO, purchasing Facebook ads and launching Google Adwords campaigns. But the workhorse of any strong travel agency’s sales lead generation is its email marketing.”

    Travel Market Report - August 22nd, 2016

  • Personalized Emails Cross the Finish Line

    ““Email is a very large component of our digital business—a big revenue driver and a main traffic driver.” That's how Reed Pankratz, senior digital brand email strategist at Finish Line, contextualizes the sneaker and athletic gear retailer's email marketing strategy.”

    Direct Marketing News - August 17th, 2016

  • The Humane Society Fetches ROI and Engagement

    “When it comes to marketing, email is a whole different animal. The Humane Society of the United States (The Humane Society) unleashed the benefits of the channel by launching various campaigns and experimenting with different creative elements.”

    Direct Marketing News - August 15th, 2016

  • Expert Interview Series: Lisa Welch of Movable Ink on Contextual Email Marketing

    “Lisa Welch is the Senior Vice President of Worldwide Sales at Movable Ink, which offers contextual email marketing software and services. Lisa has 25 years of experience building high-performance sales teams and expertise in vertical industries and sales of product, SaaS solutions, and services. We recently talked to her about contextual email marketing and how it can help brands reach a wider audience and convert more traffic. Here’s what Lisa had to say: ”

    KiteDesk - August 8th, 2016

  • Movable Ink Wins 2016 Digiday Signal Award for "Best Email Marketing Platform

    “Movable Ink, the global leader in contextual email technology, won the 2016 Digiday Signal Award for Best Email Marketing Platform. The award spotlights Movable Ink's innovative capabilities and their work with Palace Sports and Entertainment for its Detroit Pistons Interactive Gameday Guide.”

    PRweb - August 2nd, 2016

  • Movable Ink Hires Forrester Alumnus and Contextual Marketing Pioneer as Vice President of Strategy

    “Movable Ink, the global leader in contextual email technology, today announced that Rob Brosnan, former Principal Analyst for Customer Intelligence at Forrester Research has joined as Vice President of Strategy. ”

    PRweb - July 28th, 2016

  • Litmus And Movable Ink Partner For Email Testing, Design

    “Litmus and Movable Ink announced a partnership and platform integration on Tuesday that helps marketers optimize their email campaigns to be read on any screen.”

    MediaPost - July 27th, 2016

  • Movable Ink Partners with Litmus to Improve Contextual Email Design

    “Movable Ink, the global leader in contextual email technology, and Litmus, the leading web-based email creation, testing and analytics company, today announced a partnership and platform integration to help marketers test and optimize their contextual emails across the most popular mail clients and devices.”

    PRweb - July 26th, 2016

  • Marketing Firm Movable Ink Relocating to Bryant Park Area

    “Movable Ink, which provides email marketing services, has signed a 54,782-square-foot deal to relocate its offices to 5 Bryant Park, landlord Equity Office announced today.”

    Commercial Observer - July 25th, 2016

  • Movable Ink Hires John Herman as Chief Financial Officer

    “Movable Ink, the global leader in contextual email technology, today announced the appointment of John Herman as Chief Financial Officer.”

    PRweb - July 21st, 2016

  • Movable Ink Hires Adobe Veteran to Lead Strategic Global Partnerships

    “Movable Ink, the global leader in contextual email technology, today announced that Larry Geller, former Digital Marketing Partnership manager for Adobe has been hired as Vice President of Partnerships.”

    PR Web - July 18th, 2016

  • Colloquialism In Email Marketing: Yay Or Nay?

    ““It's a good rule to speak to your audience on their terms, but it's obvious when marketers try too hard,” says Vivek Sharma CEO of Movable Ink.”

    MediaPost - July 11th, 2016

  • Why Movable Ink isn't shy about hiring junior developers

    “Movable Ink, a pioneer in the application of contextual experiences to email, is one such company. While they hire plenty of senior software engineers (and they are hiring), they're not shy about bringing on fresh, unproven talent.”

    Built in NYC - June 27th, 2016

  • The Changing Face of Email Marketing

    “The evolution of email has been happening all this time, and email, as a result, is so much better. ”

    DM News - June 14th, 2016

  • Redefining Hospitality With Digital Tools for the Travel Industry

    “The reality of modern travel is that travelers and brands alike expect their experiences of nearly every trip to be digital-first and data-rich, marked by mobile access to information, options, and services.”

    Skift - June 13th, 2016

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