News

  • Super Charge Your Email Marketing Campaigns

    “Travel agents across America are improving their website SEO, purchasing Facebook ads and launching Google Adwords campaigns. But the workhorse of any strong travel agency’s sales lead generation is its email marketing.”

    Travel Market Report - August 22nd, 2016

  • Personalized Emails Cross the Finish Line

    ““Email is a very large component of our digital business—a big revenue driver and a main traffic driver.” That's how Reed Pankratz, senior digital brand email strategist at Finish Line, contextualizes the sneaker and athletic gear retailer's email marketing strategy.”

    Direct Marketing News - August 17th, 2016

  • The Humane Society Fetches ROI and Engagement

    “When it comes to marketing, email is a whole different animal. The Humane Society of the United States (The Humane Society) unleashed the benefits of the channel by launching various campaigns and experimenting with different creative elements.”

    Direct Marketing News - August 15th, 2016

  • Expert Interview Series: Lisa Welch of Movable Ink on Contextual Email Marketing

    “Lisa Welch is the Senior Vice President of Worldwide Sales at Movable Ink, which offers contextual email marketing software and services. Lisa has 25 years of experience building high-performance sales teams and expertise in vertical industries and sales of product, SaaS solutions, and services. We recently talked to her about contextual email marketing and how it can help brands reach a wider audience and convert more traffic. Here’s what Lisa had to say: ”

    KiteDesk - August 8th, 2016

  • Movable Ink Wins 2016 Digiday Signal Award for "Best Email Marketing Platform

    “Movable Ink, the global leader in contextual email technology, won the 2016 Digiday Signal Award for Best Email Marketing Platform. The award spotlights Movable Ink's innovative capabilities and their work with Palace Sports and Entertainment for its Detroit Pistons Interactive Gameday Guide.”

    PRweb - August 2nd, 2016

  • Movable Ink Hires Forrester Alumnus and Contextual Marketing Pioneer as Vice President of Strategy

    “Movable Ink, the global leader in contextual email technology, today announced that Rob Brosnan, former Principal Analyst for Customer Intelligence at Forrester Research has joined as Vice President of Strategy. ”

    PRweb - July 28th, 2016

  • Litmus And Movable Ink Partner For Email Testing, Design

    “Litmus and Movable Ink announced a partnership and platform integration on Tuesday that helps marketers optimize their email campaigns to be read on any screen.”

    MediaPost - July 27th, 2016

  • Movable Ink Partners with Litmus to Improve Contextual Email Design

    “Movable Ink, the global leader in contextual email technology, and Litmus, the leading web-based email creation, testing and analytics company, today announced a partnership and platform integration to help marketers test and optimize their contextual emails across the most popular mail clients and devices.”

    PRweb - July 26th, 2016

  • Marketing Firm Movable Ink Relocating to Bryant Park Area

    “Movable Ink, which provides email marketing services, has signed a 54,782-square-foot deal to relocate its offices to 5 Bryant Park, landlord Equity Office announced today.”

    Commercial Observer - July 25th, 2016

  • Movable Ink Hires John Herman as Chief Financial Officer

    “Movable Ink, the global leader in contextual email technology, today announced the appointment of John Herman as Chief Financial Officer.”

    PRweb - July 21st, 2016

  • Movable Ink Hires Adobe Veteran to Lead Strategic Global Partnerships

    “Movable Ink, the global leader in contextual email technology, today announced that Larry Geller, former Digital Marketing Partnership manager for Adobe has been hired as Vice President of Partnerships.”

    PR Web - July 18th, 2016

  • Colloquialism In Email Marketing: Yay Or Nay?

    ““It's a good rule to speak to your audience on their terms, but it's obvious when marketers try too hard,” says Vivek Sharma CEO of Movable Ink.”

    MediaPost - July 11th, 2016

  • Why Movable Ink isn't shy about hiring junior developers

    “Movable Ink, a pioneer in the application of contextual experiences to email, is one such company. While they hire plenty of senior software engineers (and they are hiring), they're not shy about bringing on fresh, unproven talent.”

    Built in NYC - June 27th, 2016

  • The Changing Face of Email Marketing

    “The evolution of email has been happening all this time, and email, as a result, is so much better. ”

    DM News - June 14th, 2016

  • Redefining Hospitality With Digital Tools for the Travel Industry

    “The reality of modern travel is that travelers and brands alike expect their experiences of nearly every trip to be digital-first and data-rich, marked by mobile access to information, options, and services.”

    Skift - June 13th, 2016

  • Movable Ink Introduces Behavioral Apps to Enrich Contextual Email Marketing

    “Movable Ink’s Behavioral Apps unlock real-time access to data that most email marketers are unable to leverage in campaigns, enabling them to send more deeply personalized emails based on the on-site behavior of each individual customer.”

    PR Web - June 7th, 2016

  • Top 20 US Startups to Work for in 2016

    “Startups are popping up all over the place, and contrary to popular belief, you don't need to be in Silicon Valley to make it a success.”

    Hashtag CV - June 1st, 2016

  • Where Did Your Email Marketing Strategy Lose Its Way?

    “Your brand likely hasn't done enough to make sure its email marketing strategy has kept up with the changing times—and that's hurt campaign performance.”

    Skyword - May 18th, 2016

  • EY announces Movable Ink CEO Vivek Sharma is named an EY Entrepreneur Of The Year® 2016 semifinalist in New York

    “EY today announced that Vivek Sharma, CEO of Movable Ink, is a semifinalist for the EY Entrepreneur Of The Year® 2016 Award in the New York Region. ”

    PR Web - May 10th, 2016

  • The Convergence Of Creative And Artificial Intelligence

    “Vivek Sharma, chief executive officer of Movable Ink, discussed his company’s embrace of technology as a platform for more creative email marketing campaigns in a conversation with Email Marketing Daily.”

    Media Post - May 4th, 2016

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