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AI Personalization

Beyond Generative AI: How to Choose a Strategic Solution

Generative AI is an invaluable tool, but it’s only scratching the surface of all that AI can accomplish. Get a quick rundown on different types of AI, and learn which AI solutions are the most effective for your brand’s specific needs.

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Title reading, Beyond Generative AI: How to Choose a Strategic Solution

How AI Extends the Life of Your Creative Assets

Creative assets often take weeks or even months to produce, but they usually only last for a single promotion. Using AI, discover how to extend the shelf-life of each asset, all while gaining valuable insights to inform creative production.

Title reading: How AI Extends the Life of Your Creative Assets

How AI Is Already Enhancing Marketers’ Day-to-Day

Martech has been abuzz about the newest iterations of AI, but the solution is actually not wholly new to most marketers. Learn how AI is already incorporated into daily workflows, along with key ways to use the tool for common pain points.

Title reading: How AI Is Already Enhancing Marketers’ Day-to-Day

The Power of AI-Personalized Subject Lines

Subject lines are customers’ first impression of a branded email, and warrant the same level of data-driven personalization as the rest of the message. Learn how AI can automatically craft relevant subject lines to drive clicks.
Title reading: The Power of AI-Personalized Subject Lines

Three Tips to Navigate the Generative AI Buzz

Generative AI has changed the game in martech. But while the solution is a valuable asset in marketers’ tech lineup, it’s not a one-size-fits-all solution. Read the blog to discern between the hype and reality of Generative AI.
Title reading, Three Tips to Navigate the Generative AI Buzz

Email Marketers’ Groundhog Day: End Repetitive Content with AI

Marketers are often stuck in a cycle of repetitive messaging, as if they’re in the email version Groundhog Day. But with the power of AI and a few key strategies, they can break the endless loop to deploy fresh, engaging content every time.
Title design reading, Email Marketers’ Groundhog Day: End Repetitive Content with AI

What Is an Ensemble Approach to AI?

AI has taken over every corner of martech, but one type stands out among the rest: the ensemble approach to AI. With this comprehensive type of AI, marketers can create cohesive, effective content that drives engagement and revenue.
Title reading: What Is an Ensemble Approach to AI?

Marketers’ Comprehensive AI Glossary

AI is quickly becoming marketers’ number one tool, but not every solution is made equal. Get a firm grasp of AI terminology to help you discern which solutions deliver strong, innovative value, and which ones you can step away from.
Blog title design reading, The Marketers' Comprehensive AI Glossary

Why Marketers Must Replace the Campaign Calendar

While the campaign calendar has helped marketers organize their strategies, it’s time to trade it in for something better: AI. Learn how to upgrade to AI-driven timing that allows you to send personalized messages at the most relevant time.
Title design reading: Why Marketers Must Replace the Campaign Calendar

The Three Phases of AI-Powered Customer Engagement

AI is the way to engaging customers further, but integrating a new solution can be challenging for marketers. But by using this three-phased plan from MoEngage and Poshmark, marketers can soon implement AI efficiently and effectively.
Title design reading: The Three Phases of AI-Powered Customer Engagement

Potential to Practice: Fusing Human Ingenuity and AI

AI has incredible potential, but its practical application often challenges marketers. Discover practical, rubber-hits-the-road tips for implementing AI and using the solution to its fullest potential.
Title design reading, Potential to Practice: Fusing Human Ingenuity and AI

An Overview of the Audience of One Report: The Marketer and the Machine

Movable Ink’s flagship report, Audience of One: The Marketer and the Machine is here! Get a deep dive in how marketers are leveraging AI across various functions to engage their customers and speed up workflows.
Title design reading, An Overview of the Audience of One Report: The Marketer and the Machine

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