Magenta Friday is a workshop tailor-made for marketers ready to crush their goals and create industry-leading marketing experiences. Seven marketing visionaries took to the (virtual) stage with sessions you don't want to miss.
Beyond Generative AI: How to Choose a Strategic Solution
Generative AI is an invaluable tool, but it’s only scratching the surface of all that AI can accomplish. Get a quick rundown on different types of AI, and learn which AI solutions are the most effective for your brand’s specific needs.
Boost Mobile Sales: 3 Expert Tactics for Converting Browsers into Buyers
Retailers see an annual loss of $260 billion due to nearly 70% of customers abandoning their purchases on mobile. Learn how to reverse this costly trend with three key mobile personalization tactics that boost your business's bottom line.
Featured Post
How to Create the Coveted Customer Experience
Every marketer wants to enhance the customer experience, but how can they create one that’s so strong that customers are willing to give them a second chance when they inevitably make a mistake? The key is to be quick, clear, and kind.
Featured Post
Top Trends From the Braze Global Customer Engagement Review
Boosting customer engagement is always marketers’ first priority. To support that goal, get the key takeaways from the latest Braze Global Customer Engagement Review report, which explores pertinent trends and tactics for lasting loyalty.
Digital Marketing
SMS Marketing: Best-Practices and Tech Tips
SMS offers marketers direct, personal access to their customers, making it a powerful channel to leverage. In this blog, discover key best practices to help you make the most of SMS and smartly use established channels to support it.
Mobile Marketing
Q&A with Justin Price, Milwaukee Bucks' Email Marketing Manager
In conversation with Justin Price, Milwaukee Bucks' Email Marketing Manager, about how his lean but mighty team uses Movable Ink and Stensul to cut their production time in half.
Digital Marketing
The State of Streaming Services: Trends, Predictions, and Key Strategies
Streaming services are dominating customers’ attention, but their loyalty remains divided. Discover the trends that are affecting streaming services today, and gain key strategies and campaign inspiration you’ll need to succeed.
Digital Marketing
Up Your Marketing Luck: Gamification Tactics From Winning Brands
Every holiday offers marketers another special opportunity to engage their customers. Discover how brands like Minnesota Timberwolves, Dunkin’, Origins, and more use quick-win gamification tactics to drive extra engagement every holiday.
Digital Marketing
Why Email Marketers Need Templatization
When emails take an average of 2 weeks to complete, marketers know that something has got to change. Discover how templatization can unlock greater efficiency all while driving fresh, engaging content your customers love.
Digital Marketing
Three Tips to Navigate the Generative AI Buzz
Generative AI has changed the game in martech. But while the solution is a valuable asset in marketers’ tech lineup, it’s not a one-size-fits-all solution. Read the blog to discern between the hype and reality of Generative AI.
AI Personalization
6 Ways to Craft Revenue-Driving Campaigns
When push comes to shove, revenue is the most important benchmark of success for marketers. Discover six campaign types that are crafted to lift revenue, and how global brands are already using them to drive success.
Digital Marketing
4 Ways to Perfect Your Welcome Series
Learn four simple, effective ways you can enhance your welcome series campaigns. From efficiency gains to data-driven tools, these techniques will help you make the most of every onboarding message and drive lasting loyalty.
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.